Store Settings

Redirects

Redirects automatically send visitors from an old URL to a new one. Use them when you rename pages, restructure your store, or move content to keep links working and maintain your search engine rankings.


Why use redirects?

When you change a page URL, anyone with the old link gets a "Page not found" error. Redirects solve this by automatically sending visitors to the correct page.

Common reasons to add redirects:

  • Renamed products - Old product URLs still work after a name change
  • Restructured categories - Customers with bookmarked category pages aren't lost
  • Marketing campaigns - Short URLs that point to specific landing pages
  • Merged pages - Combine duplicate content without losing traffic

SEO benefit

Redirects tell search engines that content has moved, helping preserve your search rankings when URLs change.


Viewing redirects

  1. From your admin, go to Settings > Redirects
  2. All configured redirects are displayed in a table showing the Old URL and New URL

The list supports pagination, so you can browse through large numbers of redirects easily.


Searching redirects

To find a specific redirect:

  1. Type a URL or keyword in the Search URLs field
  2. Click Search
  3. The table filters to show matching redirects (searches both old and new URLs)
  4. Click Clear to remove the search filter

Tip

The search is case-insensitive, so searching for "/shoes" will also find "/Shoes" or "/SHOES".


Creating a redirect

  1. From the Redirects page, click Create Redirect
  2. Fill in the redirect details:
    • Old URL - The URL path to redirect from (e.g., /old-page)
    • New URL - The URL path to redirect to (e.g., /new-page)
  3. Click Create Redirect

The new redirect takes effect immediately for your store visitors.

URL format

When entering URLs, use the path portion only (starting with /):

Old URLNew URLResult
/summer-sale/promotions/summerVisitors to /summer-sale go to /promotions/summer
/old-category/new-categoryCategory links keep working

Deleting a redirect

  1. Find the redirect in the table
  2. Click the delete icon on the right
  3. Review the redirect details in the confirmation dialog
  4. Click Delete Redirect to confirm

Important

Deleting a redirect cannot be undone. Visitors using the old URL will see a "Page not found" error once the redirect is removed.


Permissions

Managing redirects requires the Content Management permission. If you don't see the Redirects option in your settings menu, ask your store administrator to grant you this permission.


Next steps

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